Package with Indicia for Consumer Recall and Excitement

A package comprising a graphic representation of a face construct. The face construct can comprise a background forming a facial region, a first eye and a second eye, and text in the form of a plurality of letters that form a concave contour. A package for holding a food product having a nutrition f...

Ausführliche Beschreibung

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Bibliographische Detailangaben
Hauptverfasser: AGAMI SION, WELLS YANIRA RIVERA CABRERA, DECHERT GARY JAMES, HOPLEY GILES MICHAEL OWEN, JENKINS MAURICIO
Format: Patent
Sprache:eng
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Beschreibung
Zusammenfassung:A package comprising a graphic representation of a face construct. The face construct can comprise a background forming a facial region, a first eye and a second eye, and text in the form of a plurality of letters that form a concave contour. A package for holding a food product having a nutrition fact statement printed thereon. The package further comprises a first notation positioned to identify at least one of the nutritional parameters and/or one of the ingredients of the nutrition fact statement, wherein the first notation comprises a symbol, logo, image, or text linking the nutritional parameter or the ingredient to a statement about the food product. Methods of increasing consumer recall, increasing consumer excitement, and educating consumers using packaging with a graphic representation of a face construct.