AD GROUPS FOR USING ADVERTISEMENTS ACROSS PLACEMENTS

AD GROUPS FOR USING ADVERTISEMENTS ACROSS PLACEMENTS

Advertisements are enabled to be trafficked to an ad group having multiple associated placements. A user interface is configured to enable an ad group and an online advertisement to be selected. The selected ad group has an associated plurality of advertisement placements. An ad group modifier modul...

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Bibliographische Detailangaben
Hauptverfasser: HARIHARAN VIVEK, LAM BRIAN, HARRIS GRAHAM S.T, KAMATH DURGADATT R
Format: Patent
Sprache:eng
Schlagworte:
CALCULATING
COMPUTING
COUNTING
DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES
ELECTRIC DIGITAL DATA PROCESSING
PHYSICS
SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR
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Beschreibung
Zusammenfassung:Advertisements are enabled to be trafficked to an ad group having multiple associated placements. A user interface is configured to enable an ad group and an online advertisement to be selected. The selected ad group has an associated plurality of advertisement placements. An ad group modifier module is configured to associate the selected online advertisement with the selected ad group.