System and method for enabling review of a digital multimedia presentation and redirection therefrom

There is presented a system for providing a digital multimedia presentation. The system comprises a presentation server; a presentation content database accessible through the presentation server, the presentation content database configured to store a plurality of contents including the digital multimedia presentation, a plurality of digital media contents and a plurality of advertising contents; and a review and redirection application configured to determine at least one of the plurality of digital multimedia contents as an alternative to the digital multimedia presentation, and provide a review and redirection pane integrated with a contextual background corresponding to the digital multimedia presentation; the review and redirection pane configured to enable play of the digital multimedia presentation, redirection to the at least one of the plurality of digital multimedia contents, and selection of at least one of the plurality of advertising contents associated with the digital multimedia presentation.