TARGETED ADVERTISING METHOD FOR VENUE SEATING

The present invention provides a method for providing targeted advertising to individuals in a venue. Advertising content is delivered to a predetermined individual via a user interface associated with that individual's seat. The advertising content can be selected based on the location of the...

Ausführliche Beschreibung

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Bibliographische Detailangaben
Hauptverfasser:	SCOTT TONY CURTIS, ETHERIDGE, JR. RICHARD ALLEN, COLBERT DARNELL LARON
Format:	Patent
Sprache:	eng
Schlagworte:	CALCULATING COMPUTING COUNTING DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES PHYSICS SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR
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Beschreibung
Zusammenfassung:	The present invention provides a method for providing targeted advertising to individuals in a venue. Advertising content is delivered to a predetermined individual via a user interface associated with that individual's seat. The advertising content can be selected based on the location of the user interface. The advertising content can be selected based on stored demographic information associated with the individual's seat or related directly to the individual. The advertising content is conveyed to the individual at a predetermined condition associated with the event, such as a time out.