Location aware, on demand, media delivery to remote devices

A method, system and computer program and method for delivering a streaming data to a remote device from a wireless transmitter. In one embodiment, a transmitter is configured to send units of the streaming data to the remote device. A receiver is configured to receive usage data about the streaming data from the remote device. An adjusting module is configured to automatically adjust a transmission strategy of unsent units of the streaming data based, at least in part, on the usage data as a function of time according to a transmission policy. The usage data may include at least location information about the remote device or time of day information at the remote device. A user interface at the remote device may be configured to adjust the predefined transmission policy.