System and method for managing a telemarketing campaign

A system and a method for managing a solicitation campaign are disclosed. A solicitor provides a solicitation center with pages of personalized script, which are generated using a first script template. The solicitor receives solicitee responses, analyzes the solicitiee responses, and determines whe...

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Bibliographische Detailangaben
Hauptverfasser: FALLON PATRICK E, HAYDEN CYNTHIA K, DIAZ SANDY J, LAWRENCE MARK B
Format: Patent
Sprache:eng
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Beschreibung
Zusammenfassung:A system and a method for managing a solicitation campaign are disclosed. A solicitor provides a solicitation center with pages of personalized script, which are generated using a first script template. The solicitor receives solicitee responses, analyzes the solicitiee responses, and determines whether to continue the solicitation campaign using the current script template or using a second script template for subsequent solicitations.