Generating ad insertion metadata at program file load time

A method may include and/or involve submitting one or more digital program files for storage on behalf of one or more video servers, the act of submitting the program files triggering logic to scan the program files to identify information about location and duration of ad breaks, and storing the pr...

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Bibliographische Detailangaben
Hauptverfasser: MATARESE JOSEPH R, SCHILLER JAY B
Format: Patent
Sprache:eng
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Zusammenfassung:A method may include and/or involve submitting one or more digital program files for storage on behalf of one or more video servers, the act of submitting the program files triggering logic to scan the program files to identify information about location and duration of ad breaks, and storing the program files and information about the location and duration of the ad breaks in a manner that associates the program files with corresponding information about the location and duration of the ad breaks, and in a manner that provides the video servers with access to both the program files and information about the location and duration of the ad breaks.