Multi-tiered architecture for targeted ad insertion

A technique for multi-level ad insertion may include and/or involve identifying a device that provided an indication of an ad break in a program stream, attempting to select one or more ads particular to a region or regions served by the device, and if an ad or ads particular to a region or regions...

Ausführliche Beschreibung

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Bibliographische Detailangaben
Hauptverfasser: MATARESE JOSEPH R, SCHILLER JAY B
Format: Patent
Sprache:eng
Schlagworte:
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