Content replacement in electronically-provided archived material

A document, publication or a portion of a publication containing collateral information (e.g. advertisements) is delivered in electronic form, preferably appearing electronically as it appears in traditional printed form. Collateral information associated with the document, publication or portion of...

Ausführliche Beschreibung

Gespeichert in:
Bibliographische Detailangaben
Hauptverfasser: COOPER MICHAEL S, WECKER DAVID BRIAN
Format: Patent
Sprache:eng
Schlagworte:
Online-Zugang:Volltext bestellen
Tags: Tag hinzufügen
Keine Tags, Fügen Sie den ersten Tag hinzu!
Beschreibung
Zusammenfassung:A document, publication or a portion of a publication containing collateral information (e.g. advertisements) is delivered in electronic form, preferably appearing electronically as it appears in traditional printed form. Collateral information associated with the document, publication or portion of the publication is dynamically replaced, enabling the user to potentially receive more useful and relevant information and enabling the publisher to potentially generate new revenue from the replaced collateral information.