METHOD AND APPARATUS FOR COLLECTING INFORMATION ASSOCIATED WITH MOVEMENT BETWEEN LOCATIONS

A system collects information associated with movement between locations. The system includes individual cards. Each individual card has a storage area and an interactor for receiving promotional unit data. A plurality of promotional units are also included. Each promotional unit transmits respectiv...

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Hauptverfasser: PALMER ELAINE RIVETTE, ROHATGI PANKAJ, SMITH SEAN WILLIAM, GOLDMAN KENNETH ALAN, ASHERY LAWRENCE E
Format: Patent
Sprache:eng
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Beschreibung
Zusammenfassung:A system collects information associated with movement between locations. The system includes individual cards. Each individual card has a storage area and an interactor for receiving promotional unit data. A plurality of promotional units are also included. Each promotional unit transmits respective promotional unit data to any card with which it interacts. The promotional unit data within each card may then be downloaded to determine with which promotional units interaction has occurred.