Vertical transportation machine guidance device and vertical transportation machine guidance method

There is provided an elevator guidance device 40 including an identification information acquisition unit 41 configured to acquire identification information for a user heading for an elevator hall, a selected elevator information acquisition unit 42 configured to acquire information on a selected elevator selected from a plurality of elevators as an elevator for the user identified to take, and a guidance indication unit 43 configured to indicate, in an indication mode associated with the user, a leading guidance sign on a route starting from a leading start position, at which leading of the user identified is started, to a landing entrance of the selected elevator, the leading guidance sign leading the user to the landing entrance of the selected elevator.