Operating an LED matrix where power supply voltage is less than total forward voltage of LEDs

A lighting unit includes a power supply that provides a maximum voltage and multiple LED lighting circuits. Each of the LED lighting circuits includes an LED string, multiple switches, a switching sequencer and a switch controller. The LED string includes multiple series-connected emitters having a total forward voltage that exceeds the maximum voltage of the power supply. Each of the switches is coupled in parallel with a respective LED of the LED string. The switching sequencer provides a sequence of switching patterns such that a total forward voltage of simultaneously active LEDs in each switching pattern does not exceed the maximum voltage of the power supply. The switch controller actuates switches according to each of the switching patterns in the sequence. The LED string of each of the plurality of LED lighting circuits is arranged in a two-dimensional array.