Electronic device utilizing low power wireless communication and method thereof

In accordance with an aspect of the disclosure, an electronic device comprises a wireless communication circuit; and at least one processor operatively connected to the wireless communication circuit, wherein the at least one processor is configured to: establish a communication channel with an external electronic device by using the wireless communication circuit; determine a duration of a data communication time period based on a frame rate of content, wherein the data communication time period comprises an active time period and a sleep time period; control the wireless communication circuit to enter an active state during the active time period; communicate data with the external electronic device through the communication channel during the active time period; and control the wireless communication circuit to enter a sleep state in a sleep time period.