Apparatus and method of providing vehicle service based on individual emotion recognition

Disclosed are an apparatus and method of providing a vehicle service based on individual emotion recognition for providing a vehicle service based on individually customized emotion recognition by learning emotion for each user. The apparatus includes a processor configured to determine whether an event occurs based on information on a driving environment and image acquirer configured to acquire a user facial image in response to event occurrence. The processor is further configured to learn user facial expression based on the user facial image in response to the event occurrence, and determine whether the user experiences specific emotion based on the learned user facial expression. The apparatus further includes a service provider configured to provide a vehicle service corresponding to the driving environment when determining that the user experiences the specific emotion.