Device agnostic user interface generation

Systems, methods, and computer-readable media are disclosed for systems and methods for device agnostic user interface generation. Example methods include receiving a request for content from a device, determining first data representing a first device characteristic of the device, and determining an intended viewing distance value associated with the first data. Some methods include determining, using the intended viewing distance value, a first value for the device, the first value representing a baseline density-independent number of pixels, determining first content using the first value, and sending the first content to the device, where the first content is to be rendered at the device.