Technique for enhancing rendering of displayable content

A technique for enhancing rendering and scheduling of displayable content comprising plural objects is disclosed. In a first method aspect, the method is performed in a user equipment (UE) and comprises prioritizing, based on collected information on object priority, objects responsible for a start rendering time over other objects, and transmitting information concerning the prioritized objects towards an object scheduler in an access network. In a second method aspect, the method is performed in an object scheduler and comprises receiving the information concerning prioritized objects from the UE, wherein objects responsible for a start rendering time have been prioritized over other objects, and scheduling objects to be transmitted to the UE based on the information concerning the prioritized objects.