Automatic switching device operation determination based on received notifications

A switching device is enabled to automatically perform one or more actions based on one or more notifications received thereby. A notification may be received by a device communicatively coupled to the switching device, or alternatively, may be internally-generated. Upon receiving the notification, the switching device utilizes a notification-to-action mapping to determine which action(s) are to be performed based on the notification received. The action(s) include automatically switching the switching device to a device coupled to a port thereof and/or automatically launching an application executing on that device in order to view the notification and/or content associated with the notification. In other example, the action(s) may include sending the notification to another device, such as a user's mobile phone and/or causing an application executing on the mobile phone to be launched in order to view the notification and/or content associated with the notification.