Display apparatus and method for generating enable signal used in the same

A display apparatus may be provided that includes a plurality of pixels; a plurality of pixel memories which drive a corresponding pixel in accordance with a column signal when a scanning line selection signal and an enable signal are both selected; and a controller which generates the scanning line selection signal, the enable signal, and the column signal such that each of the pixels is driven in a turn-on time occupation ratio corresponding to a data value for each of the pixels, and then applies the signals to a corresponding pixel memory. According to the embodiment, in a display apparatus which requires high resolution, high frame rate per pixel, and high gray scale representation capability, the change of the signal which is applied to the pixel for each time slot is relatively reduced, so that consumption of power for driving the pixel can be reduced.