Techniques for device configuration using messaging history information

Techniques for device configuration using messaging history information are described. In one embodiment, an apparatus may comprise a contact list component operative to determine a promotion contact list for the user account; a predicted interest component operative to determine a predicted communication interest for each contact on a promotion contact list; a predicted activity component operative to determine a user predicted likelihood of future activeness on the communication system; determine a contact predicted likelihood of future activeness on the communication system for each contact; and a contact ranking component operative to determine the ranking weight for each contact based on the predicted communication interest for each contact on the promotion contact list, the user predicted likelihood of future activeness on the communication system, and the contact predicted likelihood of future activeness on the communication system for each contact on the promotion contact list. Other embodiments are described and claimed.