Systems and methods for application installation platforms

Systems and methods for providing an application marketplace configured to install applications outside of an application store provided by the entity providing the operating system of a computing device in accordance with embodiments of the invention are illustrated. In one embodiment, a computing device includes a processor and a memory connected to the processor and storing an application installation application, wherein the application installation application directs the processor to obtain target information including data descriptive of the computing device, transmit a request for a set of recommended applications, where the request includes the target information, obtain recommended application data identifying at least one installation package targeted to the computing device based on the target information, and install the recommended application data on the computing device. In an additional embodiment, the recommended application data is signed using an OEM key.