MASKING PATTERNS TO ENHANCE APPARENT OPACITY OF PAPER PRODUCTS

The present invention is directed to a paper product that is printed with a masking pattern. The masking pattern is such that it is not discernible on the paper product, yet is heavy enough to obscure objects which may appear behind the product to the eye of the consumer. In this manner, the consume...

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Bibliographische Detailangaben
Hauptverfasser:	MARK A. BURAZIN, JEFFREY D. LINDSAY, ROGER EDWARD WENDLER, JR
Format:	Patent
Sprache:	eng ; spa
Schlagworte:	ADDRESSING MACHINES OR LIKE SERIES-PRINTING MACHINES APPARATUS OR DEVICES FOR MANIFOLDING, DUPLICATING, OR PRINTINGFOR OFFICE OR OTHER COMMERCIAL PURPOSES COLOUR PRINTING DECORATIVE ARTS IMPREGNATING OR COATING OF PAPER LINING MACHINES PAPER NOT OTHERWISE PROVIDED FOR PAPER-MAKING PERFORMING OPERATIONS PREPARATION THEREOF NOT COVERED BY SUBCLASSES D21C OR D21D PRINTING PRINTING MACHINES OR PRESSES PRINTING, DUPLICATING, MARKING, OR COPYING PROCESSES PRODUCTION OF CELLULOSE PULP COMPOSITIONS SPECIAL DESIGNS OR PICTURES STAMPS TEXTILES TRANSPORTING TREATMENT OF FINISHED PAPER NOT COVERED BY CLASS B31 OR SUBCLASS D21G TYPEWRITERS
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Beschreibung
Zusammenfassung:	The present invention is directed to a paper product that is printed with a masking pattern. The masking pattern is such that it is not discernible on the paper product, yet is heavy enough to obscure objects which may appear behind the product to the eye of the consumer. In this manner, the consumer perceives the paper product to have a greater opacity than the product actually has, and thereby the consumer is not misled to assume the absorbency and/or strength of the paper product is less than is actually the case. La presente invención está dirigida a un producto de papel que está impreso con un patrón enmascarador. El patrón enmascarador es tal que éste no es discernible sobre el producto de papel pero es suficientemente pesa para oscurecer los objetos los cuales pueden aparecer detrás del producto al ojo del consumidor. En esta manera, el consumidor percibe el producto de papel como que tiene una opacidad mayor que la que tiene el producto real, y por tanto el consumidor no es engañado para asumir que la absorbencia y/o resistencia del producto de papel es menor que el que tiene en realidad.