CUSTOMER RESPONSIVE ELECTRONIC SHELF LABEL TAG, ELECTRONIC SHELF LABEL SYSTEM AND OPERATING METHOD OF THE SAME

CUSTOMER RESPONSIVE ELECTRONIC SHELF LABEL TAG, ELECTRONIC SHELF LABEL SYSTEM AND OPERATING METHOD OF THE SAME

According to an embodiment of the present invention, an electronic price indicator comprises: a customer sensing unit including one or more sensors for generating a customer sensing signal when a customer approaches; a wireless communications unit for wirelessly receiving display information includi...

Ausführliche Beschreibung

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Bibliographische Detailangaben
Hauptverfasser: KANG, MIN, HYUN, JI HO, SON, HYE HYEON
Format: Patent
Sprache:eng ; kor
Schlagworte:
CALCULATING
COMPUTING
COUNTING
DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES
DEVICES OR ARRANGEMENTS, THE OPTICAL OPERATION OF WHICH ISMODIFIED BY CHANGING THE OPTICAL PROPERTIES OF THE MEDIUM OF THEDEVICES OR ARRANGEMENTS FOR THE CONTROL OF THE INTENSITY,COLOUR, PHASE, POLARISATION OR DIRECTION OF LIGHT, e.g.SWITCHING, GATING, MODULATING OR DEMODULATING
FREQUENCY-CHANGING
NON-LINEAR OPTICS
OPTICAL ANALOGUE/DIGITAL CONVERTERS
OPTICAL LOGIC ELEMENTS
OPTICS
PHYSICS
SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR
TECHNIQUES OR PROCEDURES FOR THE OPERATION THEREOF
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Beschreibung
Zusammenfassung:According to an embodiment of the present invention, an electronic price indicator comprises: a customer sensing unit including one or more sensors for generating a customer sensing signal when a customer approaches; a wireless communications unit for wirelessly receiving display information including a plurality of pieces of customer-oriented information; a memory unit for storing the display information received by the wireless communications unit; a control unit for controlling the display of corresponding customer-oriented information among the pieces of customer-oriented information which are stored in the memory unit, based on the customer sensing signal from the customer sensing unit; and a display unit for displaying the customer-oriented information on a screen by the control of the control unit. Therefore, the electronic price indicator can provide customer-oriented information such as advertisements, discounts, special sales and the like in response to the presence of a customer being positioned in the vicinity of a corresponding product or the condition of the customer. 본 발명의 일 실시 예에 따른 전자 가격 표시기는, 고객의 근접시 고객 센싱 신호를 생성하는 적어도 하나의 센서를 포함하는 고객 센싱부; 복수의 고객 지향 정보를 포함하는 표시정보를 무선으로 수신하는 무선 통신부; 상기 무선 통신부에 의해 수신된 표시정보를 저장하는 메모리부; 상기 고객 센싱부로부터의 고객 센싱 신호에 기초해서 상기 메모리부에 저장된 복수의 고객 지향 정보중에서 해당 고객 지향 정보에 대한 화면 표시를 제어하는 제어부; 및 상기 제어부의 제어에 따라 상기 고객 지향 정보를 화면 표시하는 표시부; 를 포함할 수 있다.