SMART MULTIMEDIA ELECTRONIC SHELF LABEL SYSTEM FOR MULTIMEDIA COMMUNICATION FUNCTION AND IT'S ADVERTIZING METHOD

The present invention relates to a smart multimedia ESL system comprising a multimedia communications function and an advertising method using the same. The system of the present invention includes a smart ESL tag which includes numerous product data, tags for voice advertisement, or tags for image...

Ausführliche Beschreibung

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Bibliographische Detailangaben
Hauptverfasser: LEE, SANG UP, PARK, IN SHIG, LIM, KEUN HONG, KIM, SUN YOUNG, LEE, WEON BEON
Format: Patent
Sprache:eng ; kor
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Beschreibung
Zusammenfassung:The present invention relates to a smart multimedia ESL system comprising a multimedia communications function and an advertising method using the same. The system of the present invention includes a smart ESL tag which includes numerous product data, tags for voice advertisement, or tags for image advertisement having a wireless charging receiving part respectively and displays product information and can perform a voice advertisement or an image advertisement, and a smart ESL gateway which can process multimedia data. Thus, the system can perform the voice advertisement or the image advertisement in the tags for voice advertisement or the tags for image advertisement, and can perform voice call, video call, or security monitoring among a number of MoIP terminals through the smart ESL gateway comprising an IP private exchange function. The smart multimedia ESL system comprising the multimedia communications function and the advertising method using the same of the present invention has the effect of simple maintenance of an ESL system, labor costs saving, and green technology realization to a user, and can provide pleasant shop environment and audio-video product information for a customer, and can have the effect of time saving and work efficiency improvement to an employee due to easy management.