INDUCEMENT METHOD FOR BUYING PRODUCTS, SYSTEM AND APPARATUS THEREOF

The present invention relates to a method for inducing a product purchase, and a system and an apparatus therefor, in which when a user posts impressions, reviews or the like with respect to a specific product on a specific site, a search bar capable of searching additional product-related information is provided and the product-related information searched through the search bar including link information is posted on the specific site, thereby inducing a purchase of other users who confirm the product-related information. For this purpose, the system for inducing a product purchase according to an embodiment of the present invention comprises a purchase support device and a terminal. The purchase support device provides the terminal with a search bar when an access of any terminal to a service device is confirmed, adds link information to product-related information when the product-related information related to a specific product is searched through the search bar, and provides the terminal with the product-related information. The terminal accesses the service device which provides the specific service, searches the the product-related information related to the specific product through the search provided from the purchase support device, selects specific product-related information from the searched product-related information, transmits and posts the specific product-related information to the service device.