METHOD AND SYSTEM FOR PROVIDING ADVERTISEMENT CONTENT AND METHOD AND SYSTEM FOR DISPLAYING ADVERTISEMENT CONTENT

PURPOSE: A method and a system for providing advertisement content and a method and a system for displaying advertisement content are provided to perform a digital broadcasting service combined with an advertisement by arranging advertisement contents related to digital broadcasting contents dependi...

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Bibliographische Detailangaben
1. Verfasser:	KIM, BYOUNG HAK
Format:	Patent
Sprache:	eng
Schlagworte:	BROADCAST COMMUNICATION CALCULATING COMPUTING COUNTING DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES ELECTRIC COMMUNICATION TECHNIQUE ELECTRICITY PHYSICS PICTORIAL COMMUNICATION, e.g. TELEVISION SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR
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Beschreibung
Zusammenfassung:	PURPOSE: A method and a system for providing advertisement content and a method and a system for displaying advertisement content are provided to perform a digital broadcasting service combined with an advertisement by arranging advertisement contents related to digital broadcasting contents depending on a display ranking. CONSTITUTION: A bidding request receiver(701) receives a bid request for the advertisement contents related to digital broadcasting contents, and a display ranking determiner(702) determines the display order of the advertisement contents by using the quality information of the advertisement contents. A contents provider(703) supplies the advertisement contents, which are arranged depending on the display ranking, and the digital broadcasting contents together. The advertisement contents are classified according to a billing method.