SALE PROMOTION SUPPORT SYSTEM, SALE PROMOTION SUPPORT METHOD, AND PROGRAM

To provide a sales promotion support system, sales promotion support method and program, which allow for contributing to an increase in product sales by displaying information being a hot topic on SNS on an electronic shelf label.SOLUTION: An sales promotion support system is provided, comprising a...

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Bibliographische Detailangaben
Hauptverfasser:	TSUDA HIROSHI, YAMAGISHI SACHIAKI, OKUDA TATSUGO, PARK GAHUI
Format:	Patent
Sprache:	eng ; jpn
Schlagworte:	CALCULATING COMPUTING COUNTING DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES PHYSICS SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR
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Beschreibung
Zusammenfassung:	To provide a sales promotion support system, sales promotion support method and program, which allow for contributing to an increase in product sales by displaying information being a hot topic on SNS on an electronic shelf label.SOLUTION: An sales promotion support system is provided, comprising a tag information acquisition unit configured to acquire trend tag information representing hot topic information based on information posted to SNS (Social Networking Service), and an electronic shelf label control unit configured to display trend tag information relevant to a product on an electronic shelf label of the product relevant to the trend tag information.SELECTED DRAWING: Figure 1 【課題】ＳＮＳで話題になっている情報を電子棚札に表示して、商品の売上拡大に寄与することが可能な販促支援システム、販促支援方法、及びプログラムを提供する。【解決手段】ＳＮＳ（Social networking service）へ投稿された情報に基づき、話題になっている情報を示すトレンドタグ情報を取得するタグ情報取得部と、前記トレンドタグ情報に関連がある商品の電子棚札に対して、前記商品に関連がある前記トレンドタグ情報を表示する電子棚札制御部と、を備える販促支援システム。【選択図】図１