INFORMATION PROCESSING DEVICE AND INFORMATION PROCESSING METHOD

To select an advertisement frame by more accurately evaluating the range of apparatuses expected to receive, under a predetermined application condition.SOLUTION: A storage unit stores advertisement frame data indicating at least a broadcast date and time of advertisement broadcasting and arriving a...

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Bibliographische Detailangaben
Hauptverfasser: INAMOTO KEN, ZHOU JUN, OKAMOTO KUNIHIRO, KONDO HIROAKI
Format: Patent
Sprache:eng ; jpn
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Beschreibung
Zusammenfassung:To select an advertisement frame by more accurately evaluating the range of apparatuses expected to receive, under a predetermined application condition.SOLUTION: A storage unit stores advertisement frame data indicating at least a broadcast date and time of advertisement broadcasting and arriving apparatus information indicating a set of arriving apparatuses, to which transmission of the advertisement broadcasting is expected on the broadcast date and time for each advertisement frame. For each set of advertisement frames including the broadcast date and time in a predetermined broadcast period based on the advertisement frame data, an analysis unit counts, without duplication between advertisement frames, the total number of arriving apparatuses of the advertisement frames included in the set as a total arriving number and selects at least any of the sets that satisfy a predetermined application condition based on the total arriving number.SELECTED DRAWING: Figure 1 【課題】所定の応募条件のもとで、所定の応募条件のもとで、受信が見込まれる機器の範囲をより正確に評価して広告枠を選択する。【解決手段】記憶部は少なくとも広告放送の放送日時と、当該放送日時に広告放送の伝達が予想される機器である到達機器の集合を示す到達機器情報を広告枠ごとに示す広告枠データを記憶し、分析部は前記広告枠データに基づいて、所定の放送期間内に放送日時が含まれる広告枠の組ごとに、当該組に含まれる広告枠の前記到達機器の総数を総到達数として広告枠間で重複せずに計数し、所定の応募条件を満たす前記組の少なくともいずれかを前記総到達数に基づいて選択する。【選択図】図1