INTEREST ESTIMATION DEVICE, INTEREST ESTIMATION METHOD, AND PROGRAM

PROBLEM TO BE SOLVED: To enable accurate estimation of an interest of a user.SOLUTION: Behavior history input means 111 of an advertisement distribution device 10 receives input of download history information on a file downloaded by a user, and interest analysis means 112 estimates an interest of t...

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Format: Patent
Sprache:eng
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Zusammenfassung:PROBLEM TO BE SOLVED: To enable accurate estimation of an interest of a user.SOLUTION: Behavior history input means 111 of an advertisement distribution device 10 receives input of download history information on a file downloaded by a user, and interest analysis means 112 estimates an interest of the user in accordance with a file format included in the download history information, and registers the estimated interest of the user in a user database 132.