HEAT-RAY REFLECTING MEMBER

PROBLEM TO BE SOLVED: To provide a heat-ray reflecting member having good heat-ray reflecting performance and capable of achieving reduction of visible light reflectivity and prevention of a reflection phenomenon.SOLUTION: A heat-ray reflecting member includes a substrate 1, at least one kind of metal flat particles 3 on the substrate 1, and a heat-ray reflecting layer containing a color material having an absorption peak in a wavelength range of 600 nm to 800 nm. Main plane surfaces of the metal flat particles are surface-oriented with respect to a plane surface of the substrate in the range of 0° to ±30°. It is preferable that the color material having the absorption peak in the wavelength range of 600 nm to 800 nm is any one of cyan dye, cyan pigment, and a non-surface-oriented metal flat particle.