ADVERTISEMENT EFFECT MEASURING DEVICE AND COMPUTER PROGRAM

PROBLEM TO BE SOLVED: To provide an advertisement effect measuring device capable of accurately measuring an audience rate for the number of persons viewing a display by measuring not only the number of persons browsing the display but also the number of persons in front of the display.SOLUTION: The...

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Bibliographische Detailangaben
Hauptverfasser:	TABATA SATOSHI, SEI DAISHI, OKAMOTO TAKAHIRO, MATSUBA YASUHISA, UMEUMI KATSUHIRO, KOIZUMI KAZUMASA
Format:	Patent
Sprache:	eng
Schlagworte:	CALCULATING COMPUTING COUNTING DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES IMAGE DATA PROCESSING OR GENERATION, IN GENERAL PHYSICS SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR
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Beschreibung
Zusammenfassung:	PROBLEM TO BE SOLVED: To provide an advertisement effect measuring device capable of accurately measuring an audience rate for the number of persons viewing a display by measuring not only the number of persons browsing the display but also the number of persons in front of the display.SOLUTION: The advertisement effect measuring device 2 outputs at least an audience rate of a digital signage 3 as an index of the advertisement effect of the digital signage 3 by analyzing a frame contained in an image transmitted from a video camera 4 at predetermined time intervals, detecting a human body area from the frame, and further detecting a face area from the human body area.