IN-PROGRAM AUTOMATIC BIDDING SYSTEM FOR ARTICLE SALE USING AUCTION PROGRAM

IN-PROGRAM AUTOMATIC BIDDING SYSTEM FOR ARTICLE SALE USING AUCTION PROGRAM

PROBLEM TO BE SOLVED: To provide an automatic bidding system which makes an audience bear no unnecessary communication cost and can sell articles at low cost with good sale efficiency for a broadcasting station. SOLUTION: The broadcasting station 301 sets the selling set price (starting price) of an...

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Bibliographische Detailangaben
Hauptverfasser: NAKAMURA HITOSHI, NARASAKI YUKIHISA
Format: Patent
Sprache:eng
Schlagworte:
BROADCAST COMMUNICATION
CALCULATING
COMPUTING
COUNTING
DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES
ELECTRIC COMMUNICATION TECHNIQUE
ELECTRICITY
PHYSICS
PICTORIAL COMMUNICATION, e.g. TELEVISION
SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR
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Zusammenfassung:PROBLEM TO BE SOLVED: To provide an automatic bidding system which makes an audience bear no unnecessary communication cost and can sell articles at low cost with good sale efficiency for a broadcasting station. SOLUTION: The broadcasting station 301 sets the selling set price (starting price) of an article to be sold in an auction program in the starting program wherein the article is put at auction and the selling price (final price) in the final program where the article is put at auction (process 101). The auction program for presenting the selling price of the article to the audience is generated (or corrected) by using BML (process 102) and the generated program is broadcasted by using a high-speed line through a satellite 302, etc., (process 103).