DIGITAL OVERLAY OFFERS ON CONNECTED MEDIA DEVICES

A computing device includes memory for storing commercial metadata and offer metadata harvested from within an offer distribution network. A processor compares the commercial metadata related to a broadcast commercial to be streamed to a client media device with the offer metadata related to availab...

Ausführliche Beschreibung

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Bibliographische Detailangaben
Hauptverfasser: David John Evans, Thomas Greenway, Martin Ian Spicier
Format: Patent
Sprache:eng
Schlagworte:
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Beschreibung
Zusammenfassung:A computing device includes memory for storing commercial metadata and offer metadata harvested from within an offer distribution network. A processor compares the commercial metadata related to a broadcast commercial to be streamed to a client media device with the offer metadata related to available offers from offer providers, to generate a comparison. The processor then selects an offer from the available offers based on the comparison; determines when and over what video stream the broadcast commercial is to be streamed; detects that a screen device is paired to the client media device; and delivers the offer to a display of the screen device during streaming of the broadcast commercial over the video stream to the client media device. When a user of the screen device selects an indicia of the offer, the offer is collected into a virtual wallet from which the offer can be redeemed in various ways.