CLOUD-BASED DECISIONING FOR ADDRESSABLE ASSET SYSTEM
A system and associated functionality are disclosed for managing and monitoring the delivery of assets to network users to comply with campaign specifications. The system is largely independent of content/asset delivery mechanisms, and thus facilitates management and monitoring of asset delivery wit...
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| Hauptverfasser: | , , , |
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| Format: | Patent |
| Sprache: | eng ; fre ; ger |
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| Zusammenfassung: | A system and associated functionality are disclosed for managing and monitoring the delivery of assets to network users to comply with campaign specifications. The system is largely independent of content/asset delivery mechanisms, and thus facilitates management and monitoring of asset delivery with respect to a single device or multiple devices, including, multiple devices of multiple networks or modalities, e.g., a television, a laptop and a tablet. |
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