ELECTRONIC APPARATUS AND CONTROL METHOD THEREOF

Disclosed is an electronic apparatus. The present electronic apparatus comprises: a display; a communication interface; a memory storing first-user information corresponding to the electronic apparatus and a plurality of pieces of other-user information; and a processor which controls the display to display recommended content determined on the basis of the first-user information, and when one piece of content is selected from among the recommended content displayed on the display, controls the display to display identification information corresponding to at least one other user capable of viewing the selected content, on the basis of the plurality of pieces of other-user information, and when identification information corresponding to a second user is selected from among the displayed identification information, controls the communication interface to transmit, to an external terminal of the second user, a request signal for displaying the selected content on the external terminal of the second user.