PRINTING APPARATUS AND PRINTING METHOD

An object of the present invention is to form a cutting mark that allows cutting a continuous sheet into a cut sheet on the continuous sheet while suppressing the consumption of the continuous sheet and can cut the continuous sheet into a cut sheet at a desired position. In order to achieve the object, a printing apparatus configured to print on a continuous sheet to be cut into a plurality of cut sheets at a plurality of cutting positions arranged in a longitudinal direction while being conveyed in the longitudinal direction, includes a conveyance mechanism configured to convey the continuous sheet in the longitudinal direction, and a print head provided so as to face a conveyance path for the continuous sheet in the conveyance mechanism and configured to sequentially print a plurality of cutting marks indicating the plurality of cutting positions on the continuous sheet being conveyed by the conveyance mechanism, in which, from between front end portions and rear end portions of each of the pages in a conveyance direction of the continuous sheet in the conveyance mechanism when printing by the print head is performed, the print head prints the cutting marks on the rear end portions for a plurality of pages on the continuous sheet corresponding to the plurality of cut sheets, and the print head performs printing such that a dimension, in the longitudinal direction, of the cutting marks to be printed on the rear end portions is printing on the rear end portions from between the front end portions and the rear end portions of the pages.