INCREASED USER EFFICIENCY AND INTERACTION PERFORMANCE THROUGH USER-TARGETED ELECTRONIC PROGRAM GUIDE CONTENT DESCRIPTIONS

INCREASED USER EFFICIENCY AND INTERACTION PERFORMANCE THROUGH USER-TARGETED ELECTRONIC PROGRAM GUIDE CONTENT DESCRIPTIONS

Electronic program guide descriptions, of content referenced by the electronic program guide, are user-targeted based on user data. Such user-targeted electronic program guide descriptions aid users in identifying desirable content, thereby increasing user interaction performance with a content pres...

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Bibliographische Detailangaben
Hauptverfasser: PINEDA, Alexei, CHIU, Adrian, KELLER, Donald, FINSTER, Diana, DE LA GARZA, Enrique
Format: Patent
Sprache:eng ; fre ; ger
Schlagworte:
ELECTRIC COMMUNICATION TECHNIQUE
ELECTRICITY
PICTORIAL COMMUNICATION, e.g. TELEVISION
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Zusammenfassung:Electronic program guide descriptions, of content referenced by the electronic program guide, are user-targeted based on user data. Such user-targeted electronic program guide descriptions aid users in identifying desirable content, thereby increasing user interaction performance with a content presentation device providing such user-targeted electronic program guide descriptions. To generate user-targeted electronic program guide descriptions, received electronic program guide information includes different, alternative or mutually exclusive, content descriptions of a given content item. Such electronic program guide information is compared with the user data and user-targeted content item descriptions is generated from the different content descriptions. A visual electronic program guide, including the user-targeted content item description, is displayed to a user on a physical display device.