LABEL ROLL

To make it possible to continuously draw out labels in a label roll formed by connecting a plurality of labels to be attached to an adherend with part of each label protruding. A label roll (L) configured by connecting a plurality of labels (10) attached to an adherend with part of each label protruding, each label (10) having a label base section (2) and an overcoat layer (3) provided on the front surface of the label base section (2), an adhesive section (4a) and a non-adhesive section (4b) being formed on the back surface of the label base section (2), a band-shaped label set (8) being disposed so as to partially overlap the front and back surfaces of the plurality of labels (10), the labels (10) being connected to each other by adhering the overcoat layer (3) on the front surface of the next adjacently disposed label (10) to a predetermined region of the adhesive section (4a) formed on the back surface of each label base section (2), and the surface area of the predetermined region of the adhesive section (4a) being greater than 50% of the entire surface area of the adhesive section (4a) formed on the back surface.