METHOD AND APPARATUS OF DETERMINING REDIRECTION QUALITY, AND METHOD AND APPARATUS OF PLACING PROMOTION INFORMATION

METHOD AND APPARATUS OF DETERMINING REDIRECTION QUALITY, AND METHOD AND APPARATUS OF PLACING PROMOTION INFORMATION

A number of first jump visits that have been redirected by a jump server of a first website to a corresponding promotion web page in the first website through clicking of the promotion information displayed at a second website is counted. A number of second jump visits that have been redirected by a...

Ausführliche Beschreibung

Gespeichert in:
Bibliographische Detailangaben
Hauptverfasser: FU, ZHICHAO, JIA, FANGGUI, ZANG, XUESEN
Format: Patent
Sprache:eng ; fre ; ger
Schlagworte:
CALCULATING
COMPUTING
COUNTING
ELECTRIC DIGITAL DATA PROCESSING
PHYSICS
Online-Zugang:Volltext bestellen
Tags: Tag hinzufügen
Keine Tags, Fügen Sie den ersten Tag hinzu!
Beschreibung
Zusammenfassung:A number of first jump visits that have been redirected by a jump server of a first website to a corresponding promotion web page in the first website through clicking of the promotion information displayed at a second website is counted. A number of second jump visits that have been redirected by a click server of the first website to a corresponding transaction web page through clicking of transaction information on the promotion web page is counted. A second jump visit rate for the promotion information is determined based on the counted number of the first jump visits and the counted number of second jump visits. The redirection quality of the promotion information is determined based on the determined second jump visit rate.