PROVIDING A PERSONA-BASED APPLICATION EXPERIENCE

Technologies are described herein for providing a persona-based application experience. In some configurations, an application can be adapted with a persona package selected from multiple persona packages. The persona packages may include persona-specific user settings, persona-specific application storage settings, or persona-specific application state settings. A persona package may be selected based on a current persona of a user, a time of day, and/or a location of the user. The selected persona package comprises a setting to adapt the execution of the application. In some configurations, a computer determines, a current persona of the user. The computer also receives a selected persona package comprising a user setting of the software application. The selection of the persona package is based on the current persona of the user and established credentials associated with the user. The computer adapts the execution of the software application according to the selected persona package.