Displaying advertisements on a mobile terminal

A mobile terminal and corresponding method are discussed. The mobile terminal includes a camera obtaining an image; a display unit displaying the obtained image; and a controller displaying advertisement images about at least one point of purchase included in the obtained image by overlapping the ad...

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Bibliographische Detailangaben
1. Verfasser: Kwon, Taejung
Format: Patent
Sprache:eng ; fre ; ger
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Beschreibung
Zusammenfassung:A mobile terminal and corresponding method are discussed. The mobile terminal includes a camera obtaining an image; a display unit displaying the obtained image; and a controller displaying advertisement images about at least one point of purchase included in the obtained image by overlapping the advertisement images with the image and if a selection signal about the displayed advertisement images is received, displaying the advertisement image for which the selection signal has been received in such a way to be distinguished from the advertisement image before receiving the selection signal. An advertisement image may be displayed on an image obtained from a camera and an advertisement image for which a selection signal has been received may be displayed in such a way to be distinguished from the advertisement image before receiving the selection signal, thereby enabling the user to easily recognize which advertisement image he or she has selected.