Method and system for providing sponsored content based on previous provided content

Method and system for providing sponsored content based on previous provided content

Summarizing, the present invention relates to a computerized method for providing sponsored content data for use with a computer application, comprising the steps: storing information data associated with sponsored content and history data of selections by a user of a computer system in response to...

Ausführliche Beschreibung

Gespeichert in:
Bibliographische Detailangaben
Hauptverfasser: AGASSI, SHAI, HERSHKOVITZ, BARAK, SHAMIA, GADI, ZIV, UDI, CAKAREL, EFE
Format: Patent
Sprache:eng ; fre ; ger
Schlagworte:
CALCULATING
COMPUTING
COUNTING
DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES
PHYSICS
SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR
Online-Zugang:Volltext bestellen
Tags: Tag hinzufügen
Keine Tags, Fügen Sie den ersten Tag hinzu!
Beschreibung
Zusammenfassung:Summarizing, the present invention relates to a computerized method for providing sponsored content data for use with a computer application, comprising the steps: storing information data associated with sponsored content and history data of selections by a user of a computer system in response to presentation of sponsored content, at least a portion of the sponsored content comprising data relating to referenced advertising and the history of selections comprising at least a first portion associated with purchases by the user and a second portion associated with selections of links by the user; and dynamically accessing the history data of the user; and providing some of the sponsored content for presentation to the user based on the history data of selections by the user, a computer program product and a system.