A cassette for dispensing merchandise

The invention concerns an item dispenser (10) for stands including an item advancer (12) that is located in a track (13) in the bottom (11) of the dispenser, a spring (17) that applies tension on the item advancer directed toward the front part of the dispenser and a securing device intended for the item advancer. The securing device includes a notch (22) in the rear part of the track, the front part of which is angled toward the front of the dispenser so that the item advancer is angled in a corresponding manner in its secured position. The item dispenser is reactivated automatically when it is full of items because the item advancer is then directed again toward the front of the dispenser.