METHOD AND APPARATUS FOR GENERATING PURCHASE INCENTIVES BASED ON PRICE DIFFERENTIALS

A computerized system for customizing purchase incentives and discount coupons on a plurality of retail stores (10) based on whether a customer buys a promoted item or a competitive item and on the price of the promoted item relative to the competitive item. Each store has plurality of terminals (12...

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Hauptverfasser: AL-ATRAQCHI, WALEED, M, GIULIANI, JOHN, A, VANDEVELDE, SCOTT R
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Sprache:eng ; fre ; ger
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creator AL-ATRAQCHI, WALEED, M
GIULIANI, JOHN, A
VANDEVELDE, SCOTT R
description A computerized system for customizing purchase incentives and discount coupons on a plurality of retail stores (10) based on whether a customer buys a promoted item or a competitive item and on the price of the promoted item relative to the competitive item. Each store has plurality of terminals (12.1-12.N) has optical scanners (14.1-14.N) and printers (16.1-16.N) and is connected to a store controller (10) which has access to various databases, including an item record file (20) and an incentive control computer (22).
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language eng ; fre ; ger
recordid cdi_epo_espacenet_EP1008090A4
source esp@cenet
subjects CALCULATING
CHECKING-DEVICES
COMPUTING
COUNTING
DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES
PHYSICS
REGISTERING THE RECEIPT OF CASH, VALUABLES, OR TOKENS
SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR
title METHOD AND APPARATUS FOR GENERATING PURCHASE INCENTIVES BASED ON PRICE DIFFERENTIALS
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