Photographic roll film

A photographic roll film such as Brownie film is placed on a backing paper or a leader paper. The roll film is joined at its one or both ends to the backing paper or leader paper with a jointing tape, which has on its surface a bar code composed of light absorbing bars and light reflecting spaces. The light absorbing bars show a reflectance of less than 30% and a glossiness of less than 20%, and the light reflecting spaces show a reflectance of more than 50% and a glossiness of less than 35%. Further, the total of the glossiness of light absorbing bars and the glossiness of light reflecting spaces is less than 50%. The reflectance and glossiness both are determined utilizing a light in a wavelength region other than a light sensitive wavelength region of the roll film.