Riveting clamp of riveting equipment

The utility model relates to the technical field of riveting, and discloses a riveting fixture of riveting equipment, which comprises a bottom frame and a riveting table arranged on the bottom frame, the inside of the riveting table is hollow, the upper end face of the riveting table is provided with a clamping hole, the lower orifice of the clamping hole vertically extends downwards to form a sleeve column, and a threaded rod is coaxially sleeved in the sleeve column in a sliding manner. The bottom end of the threaded rod extends out of the riveting table, the threaded rod is arranged in a lifting mode, and the upper end of the threaded rod is provided with a clamping assembly used for conducting self-centering clamping on a rivet. According to the rivet self-centering clamping device, the adjusting ring is rotated according to the axial length of a rivet, the distance between the upper end face of the threaded rod and the upper end face of the riveting table is adjusted, self-centering clamping of rivets wi