Systems and methods for displaying and recording control interfaces

本方面是对先前电子节目导视"EPG"的改进，它在其他事物中提供：改进的观众与EPG的交互能力；改进的观众对将来编排节目的视频记录(46)的控制；改进的EPG显示和导视特征(10)；对EPG显示的父母控制；改进的观众对电视节目的访问(22)；改进的产品商业信息广告者接近观众概况的机会(14，16)；改进的观众所访问的产品信息(12)；建立观众概况(36，52)；利用观众信息以便剪裁EPG的不同方面(24)；及利用现众观看信息以便向观众提供剪裁的广告表示(24)。 A method and apparatus for presenting targeted advertisem...

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Bibliographische Detailangaben
Hauptverfasser:	SCHOAFF P. CHRISTOPHER, HANCOCK KEN, ALEXANDER RON
Format:	Patent
Sprache:	chi ; eng
Schlagworte:	ADVERTISING ARRANGEMENTS OR CIRCUITS FOR CONTROL OF INDICATING DEVICESUSING STATIC MEANS TO PRESENT VARIABLE INFORMATION CALCULATING COMPUTING COUNTING CRYPTOGRAPHY DISPLAY EDUCATION ELECTRIC COMMUNICATION TECHNIQUE ELECTRIC DIGITAL DATA PROCESSING ELECTRICITY PHYSICS PICTORIAL COMMUNICATION, e.g. TELEVISION SEALS
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Beschreibung
Zusammenfassung:	本方面是对先前电子节目导视"EPG"的改进，它在其他事物中提供：改进的观众与EPG的交互能力；改进的观众对将来编排节目的视频记录(46)的控制；改进的EPG显示和导视特征(10)；对EPG显示的父母控制；改进的观众对电视节目的访问(22)；改进的产品商业信息广告者接近观众概况的机会(14，16)；改进的观众所访问的产品信息(12)；建立观众概况(36，52)；利用观众信息以便剪裁EPG的不同方面(24)；及利用现众观看信息以便向观众提供剪裁的广告表示(24)。 A method and apparatus for presenting targeted advertisement to a user in an electronic program guide (EPG), comprising: displaying a plurality of television schedule information; simultaneously displaying the targeted advertisement with the displayed plurality of television schedule information, wherein the advertisement is targeted to the user responsive to the user's interests.