Marketing text generation method and device, electronic equipment and storage medium

The invention discloses a marketing text generation method and device, electronic equipment and a storage medium. The method comprises the steps that an original text and text generation instructions of different styles are received; according to the original text and the texts of different styles, constructing cue words; engineering a large language model according to the cue word; and outputting a target marketing text based on the large language model. According to the method and the device, more personalized and anthropomorphic marketing text generation requirements are met. The method can be used for marketing text generation in the financial field. 本申请公开了一种营销文本生成方法、装置及电子设备、存储介质，所述方法包括接收原始文本以及不同风格的文本生成指令；根据所述原始文本以及所述不同风格的文本，构造提示词；根据所述提示词，将大语言模型工程化；基于所述大语言模型，输出目标营销文本。通过本申请完成更个性化、拟人化的营销文本生成需求。本申请可用于金融领域中的营销文本生成。