Method, device and system for predicting flow and sales volume of live broadcasting room and storage medium

The invention discloses a live broadcast room flow and sales prediction method, device and system and a storage medium, the prediction of flow and sales is realized by constructing a two-stage prediction model, the model is combined with an AIDA theory and a classical CNN model to form an FCNN modul...

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Hauptverfasser: YANG YUANCE, CHEN LIAO, LIN QINPING, JIA NING
Format: Patent
Sprache:chi ; eng
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Zusammenfassung:The invention discloses a live broadcast room flow and sales prediction method, device and system and a storage medium, the prediction of flow and sales is realized by constructing a two-stage prediction model, the model is combined with an AIDA theory and a classical CNN model to form an FCNN module, and the flow prediction and sales prediction of an e-commerce live broadcast room are effectively realized; flow and sales prediction results generated by the model have important practical significance in live broadcast content strategy adjustment and product delivery time shortening in practical application. The model integrates advertisement promotion factors, improves the accuracy and practicability of sales volume prediction, and helps an anchor and a manager to perform live broadcast room management, such as live broadcast room strategy adjustment, inventory distribution and the like. 本发明公开一种直播间的流量和销量预测方法、装置及系统和存储介质,通过构建两阶段预测模型来实现流量和销量的预测,该模型结合AIDA理论和经典CNN模型形成FCNN模块,有效实现电商直播间流量预测和销量预测;该模型产生的流量和销量预测结果对于实际应用