Exposure diagnostic analysis method and system

The invention provides an exposure diagnosis analysis method and system, and relates to the technical field of big data. The method comprises the following steps: acquiring at least one set of burying point logs acquired by adopting at least one burying point acquisition scheme; performing data modeling processing on the at least one set of burying point logs to obtain a data model corresponding to each set of burying point logs, the data model being used for packaging burying point data in the burying point logs; and acquiring burying point data to be compared based on the data model, and performing invalid exposure diagnostic analysis. According to the technical scheme provided by the embodiment of the invention, the invalid exposure diagnosis analysis can be efficiently and accurately carried out. 本说明书提供了一种曝光诊断分析方法及系统，涉及大数据技术领域。该方法包括：获取采用至少一种埋点采集方案采集的至少一套埋点日志；对至少一套埋点日志进行数据建模处理，得到各套埋点日志对应的数据模型，数据模型用于对埋点日志中的埋点数据进行封装；基于数据模型获取待比对的埋点数据，并进行无效曝光的诊断分析。根据本说明实施例的技术方案，能够高效准确地进行无效曝光的诊断分析。