Interaction behavior evaluation method and device, equipment and storage medium

The invention relates to the technical field of data analysis, and discloses an interaction behavior evaluation method, device and equipment and a storage medium, the method comprises the following steps: obtaining an interaction factor from an interaction system log, and marking the interaction factor by using a preset marker; analyzing and combining the marked interaction factors to obtain an interaction behavior set; determining an evaluation value of each type of interaction behavior in the interaction behavior set, and generating an evaluation product based on the evaluation value; and distributing the evaluation product to an interaction system, so that the interaction system executes evaluation operation on the user according to the corresponding evaluation product. Compared with the prior art that the interaction behaviors are evaluated in a mode of manually setting an evaluation template, the evaluation products are uniformly generated according to different interaction behavior modes of the current